Alexa Delivers User-friendly Features and
Seamless Voice Control Via LG’s Magic Remote
July 2021 — For the first time, Amazon Alexa will be coming to a wide range of third-
party TVs powered by webOS, LG Electronics’ proprietary TV platform. TV brands
such as Advance, Blaupunkt, Eko, JSW, Manta, Polaroid, RCA, Seiki and Skytech as
well as original design manufacturers Ayonz, Dualshine, Konka, Silicon Player,
Skyworth and Xianyou, among others, will soon be offering this capability in their
compatible webOS-powered TVs with Magic Remote so even more consumers can
enjoy the intelligent voice recognition capabilities of Alexa.
LG’s proprietary ThinQ AI and voice recognition technologies allow webOS TV
owners to simply speak into the advanced Magic Remote to get things done or get the
information they need. With its point and click capability, LG Magic Remote is
extremely intuitive to use and automatically recognizes and connects to set-top boxes
and other compatible devices such as soundbars.
Simply long pressing the Amazon Prime Video button and speaking into the Magic
Remote opens up a whole new level of convenience, enabling webOS TV owners to
adjust the TV volume, change channels, play music, read news, control a smart home,
tell a joke and more. For example, simply say “Alexa, open YouTube” or “Alexa,
suggest comedy movies” into the remote and Alexa will respond immediately, display
viewing options on the screen for one’s enjoyment.
“The addition of Amazon Alexa to the long list of webOS features will enhance the user
experience and boost the value of our growing smart TV ecosystem,” said Jung Sung-
hyun, head of content services at LG Home Entertainment Company. “Bringing
together the capabilities of Alexa with the convenience of webOS to third-party TVs is a
win-win-win for TV brands, customers and developers.”
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About LG Electronics Home Entertainment Company
The LG Home Entertainment Company is an industry leader in televisions and audio-video systems and a globally
recognized innovator for its leadership in OLED TVs which is revolutionizing the premium TV category. LG is
committed to improving customers’ lives with innovative home entertainment products led by award-winning OLED
TVs and QNED Mini LED TVs featuring Quantum Dot NanoCell technology and sound solutions developed in
partnership with Meridian Audio. For more news on LG, visit www.LGnewsroom.com.
LG Electronics, Inc. LG Electronics, Inc.
Ken Hong Léa Lee
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