2017 has proved to be the most successful year to date for Huawei in Lebanon, exceeding the results of all previous years. With a year of constant campaigns, Huawei has been able to reach out to a large segment of Lebanese consumers, highlighting their flagship smartphones. With a market always eager to pursue the latest in technology and features, Huawei has been able to meet expectations by continually listening to the needs of the market and providing upgraded models with every release.
Having completed an in-depth study of the Lebanese market, and noting the different needs and purchasing power of consumers; Huawei developed a strategic plan to satisfy all target segments. With its wide range of smartphone models available and various price ranges, there is a Huawei phone available for everyone.
In order to launch the phones, several activities were held, shedding light on the respective benefits and advantages of each, including: Y7 Prime, Huawei Nova 2 Plus, Huawei P10 and P10 plus, Huawei Mate 9 Pro…
With the new strategy in place and the increase in sales, Huawei team is encouraged to further invest in this country. The brand continues to grow within the Lebanese market, therefore, it was the ideal time to open the first service center in Sin El Fil; providing a hub of Huawei experts at the disposal of customers.
With the promising result of 2017, Huawei is committed to continued investments in Lebanon, which has proven to be a vibrant market.